Globe: Creating Originality
Brought Filipino stories and storytellers to the world through an innovative approach to content and distribution
Opportunity
Having introduced streaming content in the Philippines through partnerships with leading OTT’s Globe sought to participate higher in the value chain by creating original programming for sale to those OTT’s. Enter, Globe Studios.
Solution
Globe Studios is a wholly owned studio that leverages Globe’s unique position with video platforms to drive creative and commercial success. Culture Group paired Globe with key strategic partners including CAA, iflix and Complex Media. Additionally, we developed an operating plan that provided strategic counsel that led to Globe’s commercial success.